A clean brief makes an inflatable project easier to quote, easier to approve and easier to build. This template helps agencies and buyers move from a rough idea to a factory-ready summary without losing the details that matter.
Project basics
Describe the campaign in one paragraph. Include the event or brand goal, the target audience, the installation location and the expected role of the inflatable so the factory understands whether the project is meant for a photo moment, entrance feature, stage prop or product display.
- Campaign objective
- Target audience
- Venue or site type
- Primary visual role
- Launch date or event date
Visual direction
Add logo files, reference photos and any style notes that define the shape, color and mood. If the project must match a brand system, say so early so the mockup reflects the correct colors and proportions.
- Logo and artwork files
- Reference images or sketches
- Brand colors or Pantone notes
- Height, width and viewing distance
- Any no-go shapes or brand restrictions
Operational details
Operational details decide whether the same design needs a blower, ballast, led lighting, sealed-air structure or a different packing method. A good brief includes these practical constraints before the quote is finalized.
- Indoor or outdoor installation
- Power access and plug type
- Wind exposure or weather concerns
- Packing and transport limitations
- Reuse plan and expected event count
Copy this checklist
Before you request a quote
FAQ
Can one brief cover multiple concept options?
Yes. If you are comparing two or three ideas, list them clearly and note which one should be quoted first.
Is this useful for agencies working with clients?
Yes. Agencies can use it as a client intake template before sending a more complete request to the factory.
Should a brief include budget?
If you already have a budget range, include it. That helps the quote reflect the right size, construction and shipping method earlier.
